http://www.mediafire.com/?ck1k2d7026a1rd7 Mp3 File
The relevance of the campaign for the comunity.
This new sports academy its a healthy activity, that improves team work. Its a really fun academy, perfect for making new friends, having fun, etc. It is actualy a sport too, so it helps you to get fit
The Target audience.
This sports academy its recommended for people from 13 to 30 years old (it requires a lot of energy and not al people can practice it). The Mackay School students specially.
Obejectives of the campaign
The objective of this campaign is to promote the new underwater Rugby academy in The Mackay School.
Make people get interested on joining the academy.
Mass Media used:
Internet (glogster) and a Radio commercial
Steps
1) decide what is going to be about your product campaign
2) Make a pamplhet about your product/campaign
3) make a glogster about you product
4) make a radio commercial in podcas/mp3 recorder about the product or the campaign
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